Moore, Felix Barry FINDING

Posted public messaging guidance consistent with red-boxing

Detected on https://barrymooreforalabama.com/press-release/what-alabama-voters-need-to-know  · classifier confidence 0.95 · model fireworks/deepseek-v4-flash

The page is a press release addressed to 'Interested Parties' that contains explicit media-buy directives: channel selection (digital, CTV, radio, direct mail), geographic weighting (DMAs, counties), and audience targeting (runoff-history voters). This is not voter-facing persuasion or a standard press kit; it functions as guidance for an outside group to execute paid advertising.

Quoted evidence — verbatim spans from the page

• D2 statewide on digital and connected TV — saturate the video across YouTube, Meta, X, and CTV. voters need to see Trump say Barry's name.

  Directive for paid media placement across specific digital and CTV platforms, instructing saturation.

• Extra weight in Mobile and Huntsville — the two DMAs with the largest pools of persuadable primary voters. Over-index spend in both.

  Geographic media-buy instruction specifying DMAs and budget weighting.

• Heavy radio in rural Alabama — audio cuts on rural AM/FM and Christian radio reach the runoff-history voters who don't live on social media.

  Channel-specific guidance for radio targeting a particular voter segment.

• Direct Mail to 2+ Primary Voters with Runoff History in 18 Counties

  Direct mail targeting instruction with specific voter history and county list.