Finding House · Minnesota Democrat
Craig, Angela Dawn FINDING
Posted public messaging guidance consistent with red-boxing
Detected on https://angiecraig.com/issues · classifier confidence 0.92 · model fireworks/deepseek-v4-flash
The page contains explicit directives about what specific voter segments should see, hear, or read, paired with channel specifications (broadcast, streaming, digital) and audience demographics (age, voting history). This language is not aimed at voters directly but at an entity that will produce and place the ads, fitting the definition of red-box guidance. The presence of donation calls does not negate the clear media-buy instructions.
Quoted evidence — verbatim spans from the page
Minnesota Democratic primary voters need to see (on broadcast in all markets. And then also with an expansive statewide streaming and digital audience of voters 18+ and up) that with the unprecedented threat that Trump and Republicans are to the country, Peggy Flanagan is not up to the job
Directive specifying channel (broadcast, streaming, digital), audience (18+), and message, typical of media-buy guidance.Democrats over the age of 65 with an inconsistent record of voting in the Democratic Primary need to read specific information about the date and hours of Primary Election Day Voting, information about Early Voting in the Primary Election, and information about where to find their polling place and early voting locations. Equally important, they need to read that Angie Craig has a history of working to protect Social Security and Medicare
Segmented audience (age 65+, inconsistent primary voters) with prescribed messaging and content, indicating targeted ad instructions.It is important that Minnesota Democratic Primary voters hear from real Minnesotans expressing their belief that with all that’s at stake – Trump’s chaos, corruption, and cruelty – we simply can’t afford Peggy Flanagan who is not up to the job. People searching Peggy Flanagan need to know about this as well.
Instruction to include testimonials and search targeting, further evidence of ad guidance.